How to Make Money on Instagram – Launched in 2010, today Instagram has become one of the fastest-growing social media platforms. Over this time, it’s has evolved with now with 1 billion active users.
The speedy growth and popularity of Instagram among the users prove Instagrammers as an unstoppable force.
Over the last few years, Instagram has undergone an expansion from an elementary photo-sharing platform to an efficacious marketing platform or tool.
From small to large, local to international, all influencers and businesses utilize Instagram to reach millions of audiences.
As per the figures of Instagram Business,
- About 60% of the total users use Instagram to find out new products,
- Further 80% out of these follow the minimum one brand.
- Each day, about 200 million accounts check out a business profile
- About 66% of profile visits are from non-followers.
Hence, steadily flourishing to compete with Google and Facebook, now Instagram is also such a place where potential customers hang out every day.
How to Make Money on Instagram
Coming on the topic ‘ how to make money on Instagram’, the point is depending on the number of followers, your reputation, and engagement, etc., your estimated earnings may differ from others.
There is a high level of competition. However, you can still find a way to make money via Instagram even amid the high competition. Let’s explore 9 proven ways regarding how to make money on Instagram:
1) Be an Influencer – Posting Sponsored posts
Nowadays, Influencer marketing is shooting up on social media platforms. As per a report, around 90% individuals on social media platforms trust word-of-mouth suggestions, around 80% of customers,
before making a buying decision, want their friends to give out referrals to them, and more than 70% people are more probably like to trust the content that is shared by common people rather than brands or businesses.
Hence, this shows that people like to have recommendations or referrals from their counterparts’.
This fact creates no wonder for the reason why more and more businesses are outreaching to influencers to get them to speak out words for the brands or products.
Since, to maintain transparency on Instagram, as demanded by the users, all the influencers are required to publicize the sponsored posts, adhering to the guidelines of the Federal Trade Commission (FTC) for marketing online.
Most importantly, to start making monetizing Instagram with sponsored posts, there no such need for a large number of followers.
At times of choosing the appropriate influencer, usually, most brands pay closely focus on the engagement rate, rather than high following.
So that even big brands would want to work with small influencers.
Furthermore, such influencers have inter-personal interactions with most of their followers, due to which they deliver greater results. So, despite a less number of followers, you might get an offer as an influencer for a brand.
2) Affiliate Marketing – Publicize Affiliate Links.
You can start doing affiliate marketing to make money on Instagram. For making money via affiliate marketing, you must have to join affiliate programs.
You have to just add affiliate links to your Instagram and then you will receive a commission on the quantum of sales you make.
Affiliate links can help you gain big money if posted or placed appropriately. There is a blog site that earns over $70k per month, majorly from affiliate programs.
If you also wanna do this, you should join affiliate networks like Shareasale, Impact, Clickbank, and Awin.
Moreover, by searching for -“Company + affiliate program”, from the website of a company, you can also join independent affiliate programs.
With a vast user base of engaged people, Instagram is a perfect place for affiliate marketing. Disregarding the number of followers you have, you can enclose a clickable link within your Instagram bio.
Since the Instagram followers closely pay attention to Instagram posts, a nice way to catch the focus is feeding captions to tell about links of affiliate marketing.
However, in the Instagram posts, all links are non-clickable, so it isn’t the best idea to add a URL, as then readers have to manually copy the link from your text.
Hence, writing a call to action, that invites your readers to click on the link within your Insta bio is a thing way better.
You have to anyway publicize the affiliate links as for every sale made by you, they will fetch you a commission, and using hashtags is a great way to publicize and promote them.
3) Set off as a Brand Ambassador
When companies want to build long-term relationships with influencers, they search for brand ambassadors who can promote a favorable image of their brand on a frequent basis.
For you to find an apt place to find brand ambassador programs and to collaborate with companies to promote their products, Instagram is a perfect platform.
Large brands also frequently send free products to influencers so they can review and promote them.
Most brand ambassadors sign contracts with brands to promote their products. And to get better results, Brands need to find a prospect who has a following that comprises their target audience.
Small influencers in a particular niche have a more engaged audience, that’s why they are often more worthwhile to brands than celebrities. This is a great opportunity for you to be an ambassador and make money.
4) Produce Visual Content for Sale
Instagram is specifically a visual platform, this is a well-known fact. Every day, people upload over 100 million photos & videos on this platform.
As modern customers desire authenticity, so they usually pay attention to content that is user-generated.
So for the brands who upload outrageously polished professional photos of their product, it’s not sufficient for them to stand apart from the crowd.
As most of the consumers believe that as compared to other media, the user-generated content is 35% more memorable, so every business wants to post content produced by their customers.
It’s again a great opportunity for you to sell photos and videos you create.
5) Offer Physical and Digital Products for sale
In the last few years, Instagram has majorly transformed into a robust sales machine. People utilize Instagram to find and buy products.
Due to this fact, Instagram extended towards the inclusion of business account features like the shop button, in-app checkout, product tags, and shoppable stickers to facilitate ease in the shopping procedure.
However, to sell products online from just your Instagram account is somehow difficult. You should do the following:
- Opt for an e-commerce platform or website builder to establish a website and generate traffic from Instagram.
- Also, you could commence a dropshipping business, so you don’t have to worry about shipping your products or handle the returns.
- Another way is to learn and become an Amazon seller and promote your products on Instagram.
You need to attach links to the content you post in your Instagram account, for either of the above ways you adopt. And as aforesaid, Instagram is a good place to add links.
6) Render Marketing Services on Instagram
Now, it’s a well-known fact that Instagram has a strong potential for generating sales.
Therefore, numerous businesses use this platform to stretch out to their target audience, promote their brand and products, and eventually increase their sales.
As proclaimed by Business Instagram, about 2 million advertisers and more than 25 million businesses are on Instagram.
Brands now require professional assistance if they want to make their way out from the crowd, due to growing competition.
They now demand various social media marketing services such as consultation, training, guidance, and monthly support as a social media handler.
Thus, social media marketing services are in great demand implying that social media experts have great opportunities to find freelance jobs and gain from Instagram.
7) Caption Writing for businesses
Those days are gone now when only big brands were capable to afford Instagram marketing. At present, all brands from large to smaller ones use this platform essentially to promote their products & services.
Around 90% of small businesses are of the option to invest more time and effort in social media marketing, this fact opens the doors for great opportunities for those who think how to make money on Instagram.
Various big brands already have an efficient in-house staff for creating content for them. While small businesses are in search of some talented freelancers to reduce their costs of marketing on social media platforms.
Hence, they often seek out creative freelancers who can write captions for their businesses at a lower cost.
At most of the famous online workplaces like Upwork and Truelancer, you’ll find hundreds of offers.
For seeking a fairly-paying full-time job offer, you can take a reference from them regarding the best way to show your social media marketing writing portfolio.
As an add-on to this, your Instagram page should be maintained creatively, for the reason that the prospective employers can see your work samples i.e., how you write captions.
Potential clients, you will approach to you, if your work is creative and engaging.
8) Make Instagram Stories Masks and Filters
Fascinated by Snapchat’s short-term content, i.e the story features, in the year 2016, Instagram copied Snapchat’s such feature and launched its feature of Instagram Stories.
Further, the wide popularity of this content format was never predicted by anyone to be such booming.
After the launch of this feature, now more than 500 million people watch or create Instagram Stories every day.
Since, this kind of content exists for a limited period of time, i.e. for 24 hours, people highly get engage in this, and as a result of this, brands get hold of further opportunities to reach up and engage their target audience.
Further, on Instagram, many of the companies make Instagram Storie’s masks and filters to prove their expertise in their specific niche and promote their brand and products.
Now for this, some companies have their in-house designers who create filters for their brand, while other companies or small brands seek to collaborate with some talented freelancers or service providers who are specialized in this work.
So, you can make way for your earnings on Instagram, if you have that creativity. The Spark AR Studio enables all the Insta users to create AR filters for Instagram Stories.
As the Instagram Stories are doubtlessly gaining popularity day by day, we can say that such the future of social media is such kind of momentary content.
Hence, besides the various ways stated above, making Instagram masks and filters is another eminent way to employ your skills, showcase your creativity, and earn money on Instagram.
Read More Blog: – How to make money with Amazon Affiliate
9) Seek for Freelance Clients.
So far now you are fairly aware of the fact that Instagram is not just about posting cute pics of your pet or your hangout with friends.
Since hitting the 1 billion active users milestone, Instagram has become a splendid networking platform, majorly pertaining to people who are engaged in creative fields.
Most of the professionals today utilize this platform as an online portfolio.
Whether you are a filmmaker, artist, ghostwriter, or something else, disregarding what in work you are engaged for sustaining a living, to find clients for yourself, you can make use of Instagram.
When you utilize your Instagram accounts for your work stuff, it’s easy to comprehend that you might be interested in finding new clients.
Further, to tell your visitors that you’re seeking freelancing jobs, you can always use your Instagram bio as an info provider to clients.
Overall, it’s important to exhibit your work on Instagram and inform your visitors that you’re accepting new freelancing work opportunities.
Instagram is a well known social media platform experiencing fast and substantial growth over time.
It is one of the platforms with the highest engagement, hence it is easy to make money on this platform by deploying the right approach.
From influencer marketing to freelancing service providing, several creative ways are there for everybody who is thinking about how to make money on Instagram.
At last, putting adequate time and effort into Instagram is a great investment that shows results over time. So what’s there to wait? Start monetizing your Instagram!!!